Remair is a luxury airline concept designed for Delta, created around the idea of flying in style with your pet. The brand combines high-end comfort with genuine care, offering in-cabin seating and thoughtful accommodations for animals—never cargo.
The name Remair is inspired by the French word "remuer" (to wag), subtly nodding to its pet-friendly focus while maintaining an elegant, premium feel. Guided by the Caregiver brand archetype, Remair treats pets with the same respect and attention as their human companions.
The visual identity features a calming green palette to reflect wellbeing and sophistication. The project includes a full brand identity, four mobile app screens, interactive widgets, and an airplane wrap.
Remair Client Personas
Eloise
Eloise represents a key target persona for Remair. She’s a successful model and influencer based in California who also runs her own business. Focused on growth and success, she values efficiency, style, and simplicity. A true minimalist, Eloise prefers clean, elegant design and avoids anything overly maximalist or disorganized. Her constant travel and deep bond with her dog, Ivana, make her the ideal Remair customer—someone who seeks a luxurious, stress-free way to fly with her pet by her side.
Eloise represents a key target persona for Remair. She’s a successful model and influencer based in California who also runs her own business. Focused on growth and success, she values efficiency, style, and simplicity. A true minimalist, Eloise prefers clean, elegant design and avoids anything overly maximalist or disorganized. Her constant travel and deep bond with her dog, Ivana, make her the ideal Remair customer—someone who seeks a luxurious, stress-free way to fly with her pet by her side.
Ivana
Ivana is the four-legged companion of Eloise—and a social media star in her own right. With a strong following on TikTok and Instagram (managed by Eloise), Ivana is playful, stylish, and full of personality. Her daily goals include chasing cars, catching tennis balls, and occasionally chewing on designer handbags. Ivana hates being separated from Eloise, making Remair’s pet-inclusive, in-cabin experience the perfect fit for her lifestyle. She embodies the pets Remair is designed for: adored, well-traveled, and always part of the journey.
Ivana is the four-legged companion of Eloise—and a social media star in her own right. With a strong following on TikTok and Instagram (managed by Eloise), Ivana is playful, stylish, and full of personality. Her daily goals include chasing cars, catching tennis balls, and occasionally chewing on designer handbags. Ivana hates being separated from Eloise, making Remair’s pet-inclusive, in-cabin experience the perfect fit for her lifestyle. She embodies the pets Remair is designed for: adored, well-traveled, and always part of the journey.
The Remair mobile app is designed to be clean, minimal, and intuitive—reflecting the brand’s luxury feel while keeping the user experience seamless. The app includes several key screens: a home/loading screen that offers a calm and welcoming entry point, and an upload documents screen where users can easily submit pet-related paperwork such as vet records. The booking flow includes a book flight screen, a departure details screen with clear information, and a trip summary that gives passengers a complete overview of their journey. Each screen is thoughtfully designed to prioritize clarity, ease of use, and comfort for the user.
These widgets are designed to help both you and your furry companion stay on track and never miss a flight. Available in small, medium, and large formats, each widget displays essential travel details—including the departure date, gate number, terminal, and seat assignment. The design is clean, concise, and easy to glance at, offering quick access to the most important information right from your home screen.
